60 Survey Results: Survey Questions and Responses There is a dedicated marketing unit that will provide print materials, social media support, signage, and staffing support for large-scale events. The staffing of outreach events is primarily done by librarians, staff, and student workers outside of the marketing unit. Volunteers (including Friends of the Libraries) We have a communications staff member who can give some of her time to help with promotional activities and the odd event here or there but is not dedicated solely to this type of work. We have a marketing committee with rotating membership but not a unit. They coordinate some outreach activities, and librarians who do outreach as part of their jobs are often on the committee. We have a marketing coordinating committee and a communications coordinator that help librarians and staff with their events and activities. We have a public affairs specialist who focuses primarily on print materials (newsletters, press releases). She sometimes assists with advertising, depending on the audience. COLLABORATIONS AND STRATEGIC PARTNERSHIPS 25. In a typical calendar year, approximately how often does your library collaborate with the following partners in outreach activities? Select one choice per row. Select DNE if the individual or group does not exist at your institution. N=56 Partners Never 1X 2X 3X 4X 5X 6X or more DNE N Writing center 4 8 9 4 5 1 21 4 56 Campus orientation unit(s) 0 4 4 10 3 2 30 3 56 Undergraduate research program 6 4 13 8 2 3 13 7 56 Center for teaching 6 2 6 7 9 3 16 7 56 Study abroad office 27 11 6 3 1 0 4 4 56 Veterans center 24 6 6 1 0 1 3 14 55 First year experience programs 2 3 5 3 3 1 29 9 55 Graduate school 3 1 7 10 6 2 23 3 55 Campus resource centers (e.g. Women’s Center, LGBTQIA+) 7 4 11 8 4 3 16 2 55 Office of admissions 14 5 11 10 1 1 9 3 54 Office of the vice president for research 16 6 6 3 4 2 13 4 54 International student services 2 7 17 4 6 2 13 3 54 Marketing and communications 8 4 6 4 0 0 31 1 54 Office of equity and diversity 16 5 6 7 6 2 10 1 53 Development office 9 4 5 6 4 1 21 3 53 Education department 17 3 3 2 3 1 6 17 52 Public programs 10 6 2 0 7 2 14 10 51 Other partner(s) 2 0 2 4 3 2 15 2 30 Total responses 44 36 41 42 32 19 46 31 56
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