31 SPEC Kit 361: Outreach and Engagement general displays within the library social media postings and campaigns news items and web-based events postings buttons and other swag. 3) Engage students in wellness and de-stressing activities, such as: Blind Date with a Book, board games, puzzles, colouring pages, handing out snacks and treats. Critical Partnerships: Work closely with other library committees/departments and campus partners to identify opportunities and potential partnerships. Library Ambassador program goals: Intentional alignment with other campus services and initiatives during and beyond the university’s traditional business hours, will: foster knowledge sharing, skills sharing, and collaboration amongst students and staff support student experiential learning and the development of skills required for overall academic success enable connections for the integration of student services in support of learning, professional, and academic skills enabling undergraduate students access to information and services required for their academic endeavors new employment opportunities for students who may have little to no employment experience and less opportunities through their degrees. The Friends of the Libraries will be establishing goals to increase membership. In the past few years, we have worked to promote more broadly and have achieved success measured in increased overall attendance at eight named events and many additional co-sponsored events, including exhibition openings. There are four primary goals of the strategic communications plan: 1. Provide libraries’ with a shared approach to communications that also highlights each library’s unique culture. 2. Create opportunities for outreach, engagement, and promotion to increase the visibility of the libraries’ on campus. 3. Share and demonstrate the value of the library to the academic community through promotion of services. 4. Promote the library’s extensive collection. There are some known events/programs that recur each year. (These are still being finalized.) 1) Goals for Exhibits: increases the awareness and use of library resources, provides an opportunity for user feedback on resources from the audiences served so that resources are enhanced, and remain current based on industry trends. 2) Goals for Training, Career Development & Education: Reach (how many participants completed the course), learners’ perceptions/ qualities, knowledge, skill set, use. 3) Goals for Persistent User Engagements and Partnerships: activities align with strategic plan goal 2. 4) Goals for Communications & Social Media: TBD We aim to increase participation year over year. We are working on establishing library-wide outcomes and goals but this has not yet been realized. We have both semester and annual goals. Current annual goals for teaching and learning include: Library engagement through a research class or tour for at least 75% of first year students build relationships with directors/coordinators of transfer students, international, and underrepresented students that result in substantive interactions with students and, for fall semester, create a series of student-led tours and events to raise awareness of library resources. We create learning outcomes for specific outreach and engagement events (examples would be our Open House, our Human Library, and our escape rooms). This is how we assess and also how we work with stakeholders who might be interested in helping and/or supporting these outreach and engagement events. We have clear social media goals, as well as goals for our internship program. Individual branches may have goals for trainings and presentations. We have an events/programming plan in progress (not ready to share). We will achieve a 90% visitor satisfaction rate across museum, education, and public programs.
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