SPEC Kit 306: Promoting the Library · 67
Departmental Web sites 0 —
Faculty and student electronic discussion lists 0 —
Web 2.0 technologies
Podcasts 1 6%
Videocasts 1 6%
Social networking sites 1 6%
Blogs 0 —
Wikis 0 —
Virtual worlds 0 —
Social bookmarking 0 —
Other 13 81%
Please describe other channels.
“As this fundraising effort gains momentum, more of the channels listed above will be used, i.e., Library Web site,
flyers and brochures, small library events for top level prospects and donors, campus newspaper.”
“Building Knowledge, see above.”
“Development officer/dean contacts with potential donors.”
“Exhibits, READ poster series.”
“Invitations, advance notice via letter, and in Friends newsletter.”
“Local media: newspapers, television.”
“Mailing post card save-the-date, invitations, with return envelopes. Friends of the Library newsletter promotion.
Phone solicitation. Word of mouth through Friends of the Library members and their friends/families.”
“Mail-outs.”
“Media relations effort to increase coverage in targeted outlets targeted, semi-annual print and electronic
newsletter.”
“Personal meetings, interactions.”
“Press releases, library publications, booths at athletic events, Athletics and Alumni Association publications.”
“Print publications (Friends newsletter and other mailings). Work of library and campus development office.”
“Talking papers targeting needs personal contact.”
Departmental Web sites 0 —
Faculty and student electronic discussion lists 0 —
Web 2.0 technologies
Podcasts 1 6%
Videocasts 1 6%
Social networking sites 1 6%
Blogs 0 —
Wikis 0 —
Virtual worlds 0 —
Social bookmarking 0 —
Other 13 81%
Please describe other channels.
“As this fundraising effort gains momentum, more of the channels listed above will be used, i.e., Library Web site,
flyers and brochures, small library events for top level prospects and donors, campus newspaper.”
“Building Knowledge, see above.”
“Development officer/dean contacts with potential donors.”
“Exhibits, READ poster series.”
“Invitations, advance notice via letter, and in Friends newsletter.”
“Local media: newspapers, television.”
“Mailing post card save-the-date, invitations, with return envelopes. Friends of the Library newsletter promotion.
Phone solicitation. Word of mouth through Friends of the Library members and their friends/families.”
“Mail-outs.”
“Media relations effort to increase coverage in targeted outlets targeted, semi-annual print and electronic
newsletter.”
“Personal meetings, interactions.”
“Press releases, library publications, booths at athletic events, Athletics and Alumni Association publications.”
“Print publications (Friends newsletter and other mailings). Work of library and campus development office.”
“Talking papers targeting needs personal contact.”
