SPEC Kit 306: Promoting the Library · 41
“This is an ongoing activity—as new resources become available we promote them. We promote the new
resources in the library Web site ‘new resources blog.’ New books display. RSS feeds about new books and
databases.”
“This is an ongoing promotional activity, not a one-time activity. We approach this in several ways through
ongoing programs such as our liaison to teaching departments headed by reference department faculty, our
biannual newsletters, and workshops highlighting new and current collections. We also do special programming
that may or may not be re-occurring such as our booth at the annual Louisiana Book Festival and celebrations
such as the recent Federal Depository 100th birthday. New ideas for promotion of our collections are encouraged
at all times. We also promote the collections through bulletins on the TV system throughout the campus and
advertisements in campus publications.”
“We created a communications effort aimed at faculty, staff, and students (as well as current and potential
donors) to highlight the unique and high-quality resources available to library users.”
“We promote library collections through an active exhibits schedule that has as its main priority to highlight and
promote library collections.”
13. What audience was targeted? Check all that apply. N=37
All library users 21 57%
Faculty 18 49%
Undergraduates 18 49%
Graduates 16 43%
Staff 12 32%
Potential donors 9 24%
Other, please describe 6 16%
“This is an ongoing activity—as new resources become available we promote them. We promote the new
resources in the library Web site ‘new resources blog.’ New books display. RSS feeds about new books and
databases.”
“This is an ongoing promotional activity, not a one-time activity. We approach this in several ways through
ongoing programs such as our liaison to teaching departments headed by reference department faculty, our
biannual newsletters, and workshops highlighting new and current collections. We also do special programming
that may or may not be re-occurring such as our booth at the annual Louisiana Book Festival and celebrations
such as the recent Federal Depository 100th birthday. New ideas for promotion of our collections are encouraged
at all times. We also promote the collections through bulletins on the TV system throughout the campus and
advertisements in campus publications.”
“We created a communications effort aimed at faculty, staff, and students (as well as current and potential
donors) to highlight the unique and high-quality resources available to library users.”
“We promote library collections through an active exhibits schedule that has as its main priority to highlight and
promote library collections.”
13. What audience was targeted? Check all that apply. N=37
All library users 21 57%
Faculty 18 49%
Undergraduates 18 49%
Graduates 16 43%
Staff 12 32%
Potential donors 9 24%
Other, please describe 6 16%
