26 · Survey Results: Survey Questions and Responses
“Library has an institutional profile multiple librarians have profiles promote the use of library-related
applications such as the libguides application.”
“Mostly PR, but also IM a librarian. Post flyers and marketplace ads looking for usability survey participants.
Applications for viewing library hours and searching our OPAC.”
“A unit library has established a presence in Facebook to assure official management of the library’s public
image. Most unit libraries are still exploring potential applications, and few have used it for marketing and for
recruiting focus group participants. Librarians have also established a library-wide group. Many librarians use
Facebook as a professional networking tool.”
“Promote events and services.”
“Page developed by Rivera Library Reference Department to promote workshops and other services.”
“The Libraries use the site to communicate with and market to individuals interested in the Libraries. The site
links to library tools, announces new services and resources, and is a link for Facebook members to contact
a librarian. Many librarians also have personal accounts on Ning, MySpace, and Facebook and use them to
communicate and connect with constituents.”
“Set up Facebook event page to promote library orientation activities published Facebook flyers for same.”
Communication
“Staff use it as a communication tool and supervisors of student workers also use it as a tool to communicate
with student workers.”
“Individual librarians and staff are using Facebook to communicate with each other and with users. In
addition, we have established a Facebook page for all UCI Libraries employees and are experimenting with
the development of a user oriented Facebook page.”
“Communication tool between reference staff and users. ‘This group is designed to connect students to the
library. Find out where to get answers to questions, connect with librarians or chat about the library!’”
Searching
“Facebook application for searching library catalogue and other services. Subject Librarians use Facebook
groups to connect to users, unit library Facebook groups.”
“Use the application to search library resources.”
“We wrote a Facebook app for searching our catalog and e-resources.”
“An application was created for Libraries users in Facebook. The application features the ability to search
the catalog and ProQuest, in addition to central library information links (hours, course reserves, etc...) and
access to ASK!, the Libraries’ online reference service. Over 1600 users have installed the Libraries’ Facebook
application since its debut in September 2007. In addition to the Libraries Facebook application, Penn State
Librarians have personal profiles in Facebook (a number of librarians connect with patrons and conduct
reference transactions within Facebook) and have established Penn State Libraries-specific Pages, Groups,
and Events.”
“There is a small catalogue search application. Three branch libraries have set up pages or groups for
themselves.”
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